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Online Strategy
General Manager WA
Rob joined Blackglass to setup the agency’s Western Australian office and brings to the table a wealth of experience in online communications & business strategy.
Rob has years of experience in the project/account management of some of the most significant online communication projects to be undertaken both in WA and on the East Coast.
He has also developed and managed online marketing strategies for clients such as News Limited, Travellers Choice, ABN Group, Ashley & Martin and KTM Motorcycles.
Rob started his career in 1980, and spent the decade that brought us Dallas, MTV and the Rubik’s cube working as an Account Director/Marketing Specialist for a number of Perth advertising agencies.
Always an early adopter, Rob co-founded Chromium New Media in 1996, one of WA’s very first organisations specialising in web and online communications.
Since those days, Rob has worked with a number of organisations such as Eclipse, Patts Digital in Sydney as well as running his own online marketing consultancy. For the six years prior to joining Blackglass, he worked with Perth based online development company and digital agency, IBC / Tentacle; most recently as the organisation’s General Manager.
He has been a Senior Project Director on over 200 web projects including content management solutions, eCRM solutions, membership applications and e-commerce solutions.
Rob lists his key skills as online marketing strategy development, business requirements, needs analysis consultancy and running 100km ultra marathons.
Blackglass WA offers the following services:
