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Our business model
Mobile Marketing
Blackglass’s clients come to us because we offer the broadest range of mobile solutions that utilise leading technologies and change the way people interact and live. From connectivity services to next generation mobile 2.0 technology, Blackglass provides insights into how to use wireless technology to achieve your business goals. Everything from mobile blogging and user generated content to mobile advertising, mobile internet development and development of specific mobile applications. We spend time up front to help you understand why and how mobility fits into your online marketing strategy and help guide you to make informed decisions.
Mobile marketing is SUCCESSFUL because of the personal relationship people share with their mobile phones, a relationship they don’t have with any other media. We’re a different type of mobile agency. We source the right technology for the right platforms and everything we do directly targets a business’s objective and inspires action for our clients. Blackglass’s agency services in this area range from developing specific applications for our clients on how to integrate mobile into the overall online marketing strategy. Blackglass has forged great strategic partnerships with leading mobile providers to ensure the best applications and solutions are available for our clients.
Geo Targeting Mobile Solutions
With sister company eHound, Blackglass is able to provide real-time business intelligence on how, when, where and why your customers are searching for you. eHound has a suite of products that is designed to grow with your business.
If you’re managing more locations, then the chances are you’re managing a bigger marketing budget.
Under these circumstances it’s important to be able to answer questions such as:
- Does my current distribution network match consumer demand?
- What types of media does my customer respond to best?
- Which campaigns work in which geographic areas?
eHound Professional Edition offers users more access to real-time business intelligence about your customer’s search for you. For more information or to setup a meeting to chat about your requirements please contact us at info@blackglass.com.au.
Mobile Applications
Have you seen the amazing popularity of iPhone applications and wondered if your business could benefit from having your own app? The fact is, you wouldn’t be in business today without a web site and in the near future you won’t be in business without your own mobile app. The trouble is, as cool as the iPhone is, the other 90% of your customers still need to be looked after and, if you only develop an app for iPhone you can’t reach them. You wouldn’t build a web site that 90% of your customers can’t access.
On the other hand, specifying, building and maintaining an application across all the popular handsets – Nokia, Blackberry, Windows, Android, etc – is expensive and time consuming, until now…
AppsWiz gives you an “Out Of The Box” mobile phone application for your business that works on virtually any phone. It’s so cost effective that setting up the base model will cost you less than the price of a quarter page advertisement in your local metro newspaper.
Mobile Optimisation
Search engine optimisation (SEO) is one of the core areas of our business, more and more we are seeing the number of users accessing websites with mobiles increase day on day. It is important to ensure your website is optimised for mobile browsers, we can assist by creating mobile sites that are designed for mobiles handsets.
To find out how your business can get your own app or mobile website now please email us at info@blackglass.com.au.
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